FeaturedJuly 15, 2026Who Really Made the Azonto?Few debates in African music history run as deep or as passionate as this one. The answer is Ghana. Full stop.Read More
July 13, 2026What the Next Five Years Actually Look Like for Independent ArtistsThe music industry is changing faster than most artists are prepared for. And it is not slowing down.Read More
July 11, 2026The Emergence of Afrobeats: From the Big Three to the New SchoolTen years ago Afrobeats was a genre the mainstream did not know what to do with. Today it is one of the most dominant sounds on the planet.Read More
July 9, 2026The Biggest Concerts in Rap, Hip-Hop and R&BIf you want to understand where hip-hop stands in the global culture, look at the stages. Not the charts. Not the streaming numbers. The stages.Read More
July 7, 2026How Streaming Finished What Napster StartedNapster did not kill the music industry. It just showed everyone how fragile it had always been.Read More
July 4, 2026Fan Loyalty Is a Revenue Strategy, Not Just a FeelingEvery artist wants fans. But most artists think about fans the wrong way. They measure success in followers and stream counts.Read More
July 2, 2026Indie Label vs Major Label: What Artists Should Actually KnowThe conversation has been going on for decades. Sign to a major or stay independent. Get the machine behind you or own everything yourself.Read More
June 30, 2026How Do Artists Make Money in 2026?The old model is gone. Sell records, collect royalties, repeat. That economy collapsed a long time ago and it is not coming back.Read More
June 28, 2026What to Know Before You Sign to a Major LabelEvery artist has imagined the call. A major label wants to sign you. A real marketing budget. Distribution at scale. The infrastructure to turn your music into something the world actually hears.Read More
June 26, 2026Do Artists Actually Make Money on Spotify and Apple Music?The numbers are not a secret. Spotify pays between $0.003 and $0.005 per stream. Most artists hear those figures and still believe that streaming is the foundation of a music career.Read More
June 25, 2026The Don Baba Northside Review: A Body of Work Built to LastA Rexdale native and Remix Project alumni, Don Baba Northside has been putting in documented work since before most Toronto independent artists had a release strategy.Read More
June 24, 2026The State of Independent Labels in Canada: Where Do We Go From Here?The narrative around Canadian music has always centred on the talent. But behind every successful artist is a system that either holds them up or lets them fall.Read More
June 11, 2026Why Artist Development Still Matters in the Streaming EraThe prevailing wisdom says release often, release fast, and let the algorithm decide. But attention without a foundation is a house of cards.Read More
May 27, 2026Brand Relaunch: Prime Example RecordsPrime Example Records Inc. is officially back and making noise. On June 13, 2026 in Toronto, Ontario, the company marks a new chapter with its Brand Relaunch event.Read More
May 25, 2026Where We Started: The Prime Example Records Origin StoryPrime Example Records Inc. did not start with a business plan. It started with a problem Corporate Spot had been living inside for years.Read More